Minimalist Website Design, What's The Deal?

May

4

2012

Minimalist Website Design, What's The Deal?

author: Dustin

Before going into any detail on minimalist website designs, it needs to be made clear that no style of web design is better than others. It all depends on what the website is trying to accomplish and the general needs of the customer (after all, that’s who everything we do as web designers is for). This article is only meant to highlight the effectiveness of minimalistic web design and the reasons why it can often times be a successful route to take. With that being said, minimalist...

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topic: News

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Word Of Mouth Marketing Leads To eCommerce Success

Apr

30

2012

Word Of Mouth Marketing Leads To eCommerce Success

author: Alec

Word of Mouth Marketing is a part of everyday life; a basic part a human interaction that has always been around, and is only getting more prevalent as technology advances. But why is it so effective? What is the real appeal of WOMM? A big part of the answer is the lack of bias that comes with it. A friend telling you about an amazing new automotive eCommerce website they did business with is immeasurably more credible than an advertisement produced by the corporation itself, because...

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topic: News

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Using Textures Effectively in Web Design

Apr

18

2012

Using Textures Effectively in Web Design

author: Dustin

In web design the line between a pattern and a texture is one that is a little bit blurred; the terms have been thrown around almost completely interchangeably, to the point that a lot of people have skewed perspectives of each. Patterns are elements of an image that can be made into tiles. Typically a pattern will be a small, repeating image that is rendered in a way that looks symmetrical. A texture, on the other hand, is usually a larger picture that doesn’t have any repeating...

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topic: News

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Reader's Rides & Automotive eCommerce CMS All in One!

Apr

5

2012

Reader's Rides & Automotive eCommerce CMS All in One!

author: Alec

What is Reader's Rides? Reader's Rides is a comprehensive profile that can be built by registered users of a website, and allows them to keep track of cars they are building and show them off to other users. Complete with pictures, descriptions, and lists of parts used in each project, the Reader's Rides section functions as an online community. The overall idea for this feature has been requested periodically by numerous clients in the automotive eCommerce industry, with the idea...

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topic: News

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5 Must Haves for Your Automotive eCommerce Product Pages

Mar

26

2012

5 Must Haves for Your Automotive eCommerce Product Pages

author: Alec

Every year, the amount of people that choose to enjoy their shopping from the comfort of their own home increases. The ease of use is the major factor here, quite often they need something but don't have the time to run to the store. This increase creates a huge market for those looking to start a web presence, so it's very important to offer the highest quality online shopping experience possible. But it takes some effort; there's an inherent level of mistrust when it comes to shopping...

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topic: News

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SEO Tips and Tricks Part 3: Online Business Directories

Mar

19

2012

SEO Tips and Tricks Part 3: Online Business Directories

author: Alec

Running an eCommerce website, or any online presence for that matter, requires quite a bit of attention. Don't make the mistake of thinking that you can just launch a website and it will do all the work for you; e-business is still business and the more effort you put into it, the more successful you will be! The "set it and forget it" mentality won't get you very far in an e-business. The web is a constant competition for supremacy; similar companies are always vying for the top spots...

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topic: News

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Pinterest-- A New Kind of Social Media

Mar

7

2012

Pinterest-- A New Kind of Social Media

author: Alec

It’s no secret that Social Media in general has become a huge part of not only our social interactions, but the world’s business interactions as well. The age of Social Media is here to stay, so what else is there to do but embrace it? Sure, you don’t need your own personal account to get by, but as a growing business it could be quite foolish not to take advantage of some of these websites. Interested in Using Pinterest for Business? Pinterest is a relatively new Social...

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topic: News

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User Interface Design: Catering to the User

Mar

1

2012

User Interface Design: Catering to the User

author: Dustin

User interface design, or user centered design, is simply designing an application or software program while focusing on the experience it will present to the user. It’s a concept that’s easy to understand and agree with, but can be somewhat tricky to implement. When it comes to web design, the reason why it can be problematic is that it’s difficult to find the right balance between aesthetics and functionality. As challenging as this can be, it is also a crucial factor in whether or...

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topic: News

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The Importance of Bandwidth in eCommerce Web Design

Feb

24

2012

The Importance of Bandwidth in eCommerce Web Design

author: Alec

Importance of Bandwidth Whether you're in the web hosting business or in the market for a new website, bandwidth is a term that will be thrown around quite a bit, and it's important to understand exactly why it's such a huge factor. The simple explanation of bandwidth is the amount of traffic that passes between your website and other computers connected to the internet. Depending on the quality of the network provided by your hosting company, you will have higher or lower bandwidth...

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topic: News

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Color Theory In Web Design

Feb

15

2012

Color Theory In Web Design

author: Dustin

In its entirety, Color Theory is an extremely complicated concept that encompasses many different ideas. Essentially it is a guide to color mixing and the impacts that certain colors have subconsciously on the human mind. While it wouldn’t hurt to learn as much as you can about it, this particular post will focus solely on this one aspect of Color Theory in web design and how it is relevant to a high quality website design. It goes without saying that one of the most important...

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topic: News

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SEO Tips and Tricks Part 2-- A Social Media Plan!

Feb

10

2012

SEO Tips and Tricks Part 2-- A Social Media Plan!

author: Alec

As with anything that grows and evolves at a rapid pace, the internet and the way it affects marketing has changed quite a bit in the past few years. The web has become a much more in depth experience to its users, and its potential for successful marketing has become inarguably clear. In terms of gaining visibility and support from the public, there are few tools at your disposal as powerful as Social Media. Websites such as Facebook and Twitter have given business owners the...

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topic: News

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The Importance of a Site Revamp in eCommerce

Feb

7

2012

The Importance of a Site Revamp in eCommerce

author: Dustin

eCommerce and other types of businesses that are focused heavily on the internet and all of its applications are extremely fast moving by nature. Technologies and ideas are constantly being developed, and subsequently replacing previous standards in functionality. It’s a fast paced environment, and as an online business owner it is your responsibility to avoid being left behind. Every once in a while it’s a good idea to give your website a site revamp; whether it’s a complete redesign...

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topic: News

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